Up to 25% of consumers eat breakfast out at least once a week, according to Mintel research.

Businesses are cashing in, and breakfast clubs are now catching on as a way to network over food, reports Hannah Briggs for BBC Food.

Breakfast is a time to “re-civilise” ourselves after eight hours spent in another world, says historian Andrew Dalby and author of a book on the history of breakfast.

“Breakfasts are impromptu and not planned in every detail,” he says.

Anna Berrill, a food writer at the Huffington Post, says we have completely moved away from a traditional English breakfast.

“We never went out for breakfast when we were younger, we just went out for lunch and dinner.

“People are now treating breakfast like they would going out for dinner and how much they expect to pay for it as well.”